Welcome to The NOW West Hollywood. Our first location will always have a special place in The NOW family of boutiques. Located in WeHo’s renowned shopping and restaurant district, our neighbors include some of LA’s favorite hot spots to eat, explore and hang out. The NOW WeHo has been a favorite with locals, celebs and globe-trotting influencers since we opened our doors in 2015. Located close to The Grove and across from the renowned Erewhon natural food market.
The NOW is designed to serve as a sanctuary from the bustling city. Our aesthetic incorporates raw elements and natural materials to create a chic, minimalist oasis. Interiors are inspired by nature. Natural wood surfaces and exposed beams are coupled with sheep skins and rawhides, cactus galleries and crystal grids. All the elements are aligned with nature and form the ultimate escape for next level relaxation.
The NOW Massage West Hollywood offers a space to escape the daily pressures of life and recharge your energy and spirit through the healing benefits of massage therapy. Designed to serve as an oasis from today’s digitally driven society, our goal is to offer high-quality, affordable massage services in an inspired setting.
The NOW’s menu includes three Swedish inspired services: THE NOW, our signature massage, THE STRETCH, for the athlete; and The HEALER, a mind and body balancing service.
A wide range of enhancements including Deep Tissue, Scalp Renewal, Herbal Heat Therapy, Gua Sha, Prenatal Glow, Calm Balm and Fresh Eyes can be added to each service.
Give the gift of relaxation! To celebrate our new boutique, we’re giving you a complimentary enhancement with every digital gift card purchase NOW until we open.
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More massages, more savings. Become a Ritual Member NOW and commit to self-care. Memberships starting at $70.