The Ritual Membership

Explore the benefits of regular massage including pain relief, better sleep, improved flexibility and a boosted immune system. It’s membership made easy with no long-term commitments. Your favorite self-care ritual starts NOW.

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Membership Perks

Monthly Savings

Save on monthly massages.

Roll-Over Unused Credits

Save your unused massage credits for later.

Share the Benefits

Friends & family member rate for anyone new to The NOW.

Extend the Relaxation

Get 10% off in-store purchases on Nourish, Scent & Room by The NOW products.

Exclusive Events & Offers

Receive invites to wellness events such as sound baths, new service launches + more.

The Ritual Collective

Elevate your self-care routine with premium perks from our favorite brands.

Become a Member Explore the Ritual Collective

Monthly Ritual Memberships

Enjoy a 50 or 80 minutes massage, once or twice a month. No long-term commitments, cancel any time with 30 days notice.

Feeling the Love NOW

"Wonderful! Vibes are immaculate, front desk is nice. I've came here about 4 times , but this last time was hands down the best I finally found my perfect massage therapist. The crashing waves, the weary bed, the dark lighting so you can totally block everything out. Awzuan was amazing , I'm a new member and was the best decision. I just left and I already can't wait for next month!"

Briana M.

"I just had an 80 minutes of prenatal glow The NOW package at West Hollywood with the amazing Theresa. It was the Best massage I’ve ever had! I highly recommend her, she is very professional and I can’t wait to go back! "

Sabine G.

"I've had probably 50 massages in my life. I've had cheap and expensive, good, bad, and even terrible. The massage I just got from Kentrell at The NOW was the best in my life. By the time I left I felt like I was on something. Whatever he did was absolutely amazing. Highly recommended!!

Matt B.

FAQs

How do I book a massage?

You can schedule an appointment online at www.thenowmassage.com, through The NOW Massage app, or by contacting the boutique directly by phone. We also welcome walk-ins, but due to high demand, we recommend scheduling in advance.
When should I arrive for my massage?

Please aim to arrive 15 minutes prior to your scheduled massage to permit ample time for check-in. As a courtesy to other members and guests, we must start and end each massage service at the scheduled time; accordingly, we will not be able to extend the time of your service if you arrive late.
How do I cancel a service that I’ve scheduled?

A booked massage can be canceled by logging into your account on the website, through The NOW Massage app, or by calling the boutique. Please be aware of our late cancellation policy. We respectfully request at least 12 hours notice if you need to cancel or rebook your massage appointment. We charge 50% of the reservation made to the credit card on file to compensate our staff for missed wages when there is a last minute cancellation.
What if I fail to show for a scheduled massage or arrive late?

If you miss your appointment or arrive 15 minutes past your scheduled service start time, the service is automatically canceled and the full price of the scheduled service is charged to the credit card on file. To ensure a relaxing experience, and get the full benefits of the massage, we advise guests to arrive on time (or early) for all scheduled appointments.