The NOW Massage Frisco


GIVE THE GIFT OF RELAXATION! Gift cards starting at $50.

MAKE MASSAGE PART OF YOUR MONTHLY RITUAL Sign up for our Ritual Membership and receive savings on a 50 or 80 minute massage once or twice a month.

Introducing The JET LAG Massage

Summer Fridays + The NOW

Recharge with our new JET LAG massage featuring Gua Sha for the hands + feet with Summer Fridays award-winning Jet Lag Mask and moisturizer. The answer to long flights, late nights and daily stress. Nourish, hydrate and calm the skin with hyaluronic acid and antioxidants to leave you feeling radiant and refreshed.

  • Eases Travel Fatigue
  • Enhances Sleep Quality
  • Promotes Lymphatic Detox


The NOW is bringing its next level massages, high vibration crystals and nourishing products to Frisco! Escape the bustle of everyday life and recharge in our calming self-care oasis.

Nestled inside World Cup Plaza, surrounded by a selection of local dining, boutique fitness and some of the city’s most popular sports & entertainment venues.

The NOW is designed to serve as a sanctuary from the bustling city. Our aesthetic incorporates raw elements and natural materials to create a chic, minimalist oasis. Interiors are inspired by nature. Natural wood surfaces and exposed beams are coupled with sheep skins and rawhides, cactus galleries and crystal grids. All the elements are aligned with nature and form the ultimate escape for next level relaxation.

9250 N. Dallas Parkway Suite 120
Frisco, TX 75033

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Mon – Thu : 10:00am – 8:00pm
Fri – Sat: 9:00am – 8:00pm
Sun : 10:00am – 6:00pm

Next level massages starting at $60

The NOW Massage Frisco offers a space to escape the daily pressures of life and recharge your energy and spirit through the healing benefits of massage therapy. An oasis from today’s digitally driven society, our goal is to offer high-quality, affordable massage services in an inspired setting.

The NOW’s menu includes three Swedish inspired services: THE NOW, our signature massage, THE STRETCH, for the athlete; and The HEALER, a mind and body balancing service.

A wide range of enhancements including Deep Tissue, Scalp Renewal, Herbal Heat Therapy, Gua Sha, Prenatal Glow, Gliding Cupping, Hemp Calm Balm and Fresh Eyes can be added to each service.

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What Fans are Saying

"The best experience EVER. I was so worried because you can't take back bad experiences, but this was a step I'm so glad I took. It's clean, smells amazing, and has such a vibe. My anxiety is real and I feel asleep. I was rubbed from my neck down to my toes. The besttttt. I'll be back."
— Brittany S. , Frisco, TX
"Love this place! I always get a relaxing massage here. I get frequent headaches and neck pain, and Marciella knows just what to do to put my body and mind at ease. The sounds of the ocean waves, the dim lighting, and the aromatherapy put me in a meditative state and a lovely headspace overall."
— Lisia A., Frisco, TX

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More massages, more savings. Become a Ritual Member NOW and commit to self-care. Memberships starting at $80.