We make it our mission to create effective, elevated, and cutting edge products that support your wellness and relaxation rituals. So when we began developing our Nourish by The NOW Hemp Collection, using Broad Spectrum Hemp was the only choice. Broad Spectrum Hemp is the most potent source of active plant botanicals with 0.0% THC to ensure no mind-altering effects. 
How does this type of hemp extract compare with the more broadly known CBD isolate? It’s an important distinction that will help you determine if your hemp products can deliver results, which is what you can expect from the Nourish by The NOW Hemp Collection. 
Here are the key things you need to know NOW about Broad Spectrum Hemp and why it is different:
 WHOLE PLANT EXTRACT: The entire hemp plant is used to make the extract included in our Nourish by The NOW Hemp collection. This means our Broad Spectrum Hemp Balm contains the full range of active plant constituents that are eliminated in other hemp or CBD isolates. Our hemp products include 70 naturally occurring phytocannabinoids, with CBD naturally making up the majority of the formula. These all work together to provide the soothing, calming benefits that you need NOW. 
TERPENES: Terpenes are one of the most common and abundant aromatic compounds in plants. Although you may not be familiar with them, you encounter terpenes many times each day. Terpenes are responsible for the aroma of many plants, such as lavender, citrus, pine trees and hemp. When you smell a plant, you are experiencing its unique combination of terpenes. The reason terpenes are important in hemp extract is because they amplify the therapeutic effects of the cannabinoids, and can even help increase absorption. The increased efficacy from all the natural plant compounds working together is called the “entourage effect.” In the filtering of most hemp isolates, the terpenes are often eliminated making it less effective regardless of the quantity used.
 PHYTOCANNABINOIDS: ‘Phyto-’ is a prefix that means plants, so phytocannabinoids are simply cannabinoids that come from plants. The human body also creates cannabinoids, which are called endocannabinoids (‘endo-’ is a prefix that means within). The hemp plant is a naturally rich source of cannabinoids, the most well known cannabinoid being CBD. However, there are over 100 known cannabinoids that have the potential to offer therapeutic benefits. When we use broad spectrum hemp extract (in products like our Nourish by The NOW Hemp Collection) you are supplementing your endocannabinoids system (ECS) which is responsible for pain management, feelings of stress, sleep, and regulation of the central nervous system, and therefore aiding your body in finding balance in these areas. 
THC FREE: Our broad spectrum hemp extract is the most potent extract available that is THC free. We ensure our extract meets 0.0% THC levels, and will not have any mind-altering effects. This means you can enjoy the therapeutic wellness benefits of our Nourish by The NOW Hemp Collection without  worry of exposure to THC. 
EFFICACY: You can now see why our Nourish by The NOW’s Broad Spectrum Hemp makes for the most effective hemp products on the market. Our collection will deliver benefits well beyond what you would expect from most CBD products.  You can expect results such as relief from everyday tension and reduction of muscle pain and fatigue.  In addition, hemp contains nourishing antioxidants known to protect the skin from free radicals and provide relief for eczema and dry skin. 
NOW that you know all about the benefits of Broad Spectrum Hemp and why our Nourish by The NOW Collection is so special, you are likely eager to explore the benefits. Head to our online shop NOW where you can purchase our best selling Calm Balm (its a massage in a jar), our elevated Body Lotion & Oil blends, and cure-all Lip Salve. 
Then book your massage NOW and add Hemp Calm Balm as an enhancement for even greater relaxation benefits during your treatment.